Absolut Straightener

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Absolut Straightener Step 3: Neutralizer

Wakey, wakey! Definitive straightening that's kind to hair is no longer a dream

Absolut Straightener: Definitive keratin straightening 0% formaldehyde

Absolut Straightener Step 3 Neutralizer completes the shape transforming action of the product, sealing the cysteine bonds in their newly straightened configuration. Contains a conditioning molecule, in a proportion exclusive to Salerm Cosmetics that improves softness and feel and leaves hair more manageable. Absolut Straightener is the first straightener designed as a complete treatment process which doesn’t include formaldehyde. Advanced straightening technology which protects hair thanks to hydrolyzed keratin which ensure hair is hydrated, shiny and full of bounce.


After rinsing off the Straightening Cream, dry with a hairdryer. Leave 10 to 20% moisture on the hair. Flat iron the hair in the desired straight position. Apply the neutralizer straight from the bottle, keeping the hair as straight as possible. Make sure the neutralizer covers all the hair. Leave to process for 5 minutes then rinse off with plenty of water. Exposure time: 5 minutes

Straightening without formaldehyde or derivatives

System based on Japanese straightening systems.

Formula contains hydrolyzed keratin of natural origin for maximum hair care.

Lasts up to 3 months depending on the hair

500 ml (15.09 oz)

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by Salerm Cosmetics



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